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| Section | Objectives | Weights |
|---|---|---|
| Data and Analytics Management | - Describe the considerations when importing, updating, transferring, mass deleting, exporting and backing up data. - Describe the capabilities and implications of data validation tools. - Describe the options available when creating or customizing a report or report type. - Describe the impact of the sharing model on reports. - Describe the options available when creating and modifying dashboards (e.g., dashboard components, data sources, chart types, Subscribing, running user). | 14% |
| Sales and Marketing Applications | - Given a scenario, identify the capabilities and implications of the sales process. (for example: sales process, opportunity, path, and forecast impact.) - Given a scenario, apply the appropriate sales productivity features using opportunity tools. (for example: dashboards, lead scoring, Einstein opportunity scoring, and home page assistant.) - Describe the capabilities of lead automation tools and campaign management. (for example: leads, lead convert, lead assignment rules, campaign and campaign members.) | 12% |
| Service and Support Applications | - Describe the capabilities of case management. (for example: case, case assignment rules, and queues.) - Given a scenario, identify how to automate case management. (for example: support process, case auto-response rules, and case escalation.) | 11% |
| Workflow/Process Automation | - Given a scenario, identify the appropriate automation solution based on the capabilities of the tool. - Describe capabilities and use cases for Flow. - Describe capabilities and use cases for the approval process. | 16% |
| Object Manager and Lightning App Builder | - Describe the standard object architecture and relationship model. (for example: standard object, parent/child, master detail/lookup/junction relationships, and record types.) - Explain how to create, delete, and customize fields and page layouts on standard and custom objects, and know the implications of deleting fields. - Given a scenario, determine how to create and assign page layouts, record types and business processes for custom and standard objects. | 20% |
| Productivity and Collaboration | - Describe the capabilities of activity management. - Describe the features of Chatter. - Describe the capabilities of Salesforce Mobile App. - Identify use cases for AppExchange applications. | 7% |
| Configuration and Setup | - Describe the information found in the company settings (for example: company settings fiscal year, business hours, currency management, default settings). - Distinguish and understand the administration of declarative configuration of the User Interface. (for example: UI settings, app menu, list views, global actions, Lightning App Builder). - Given a scenario, demonstrate the proper setup and maintenance of users. - Explain the various organization Security Controls. (for example: Setup Audit Trail, Login Hours, Session Settings) - Given a user request scenario, apply the appropriate security controls based on the features and capabilities of the Salesforce sharing model. (for example: public groups, org wide default, sharing: roles, subordinates, hierarchy, report and dashboard folders) - Given a scenario, determine the appropriate use of a custom profile or permission set using the various profile settings and permissions. | 20% |
Reference: https://trailhead.salesforce.com/en/academy/classes/adm201-administration-essentials-for-new-admins/
This objective includes the candidates’ abilities related to explaining the options available during report creation and customization (report format, report type, summarizing data, charting, fields, conditional highlighting, filtering data, scheduling); explaining the sharing model effect on reports; explaining the options available when dashboards creation and modification (chart types, data sources, subscribing, dashboard components, running user); explaining the capacities of custom report kinds.
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Here you are required to know how to explain the considerations when updating, importing, transferring, and mass deleting data (data quality, field mapping, CSV files, record IDs, duplicate records, external IDs); define tools and use cases for managing data depending on a scenario (data import wizard and dataloader); explain the implications and capacities of data validation tools; explain various methods to backup data (dataloader, exports, export service).
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When it comes to the peculiarities of such a test, ADM-201 consists of 60 multiple-choice & multiple-select questions alongside 5 non-scored items, which the candidate will have to answer in 105 minutes. The first attempt of this exam will cost you $200 plus all the taxes applicable, however, this price will be lower in case you’re retaking the test. Thus, for the second try, you’ll have to pay $100 excluding taxes. To add more, the passing score for ADM-201 is 65% and during the test itself, the candidates are not allowed to use any reference materials. Finally, such an exam can be taken at a testing center or online and the vendor recommends that you complete the instructor-led training for a better chance of success.
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